Micromax Yureka Review

REVIEW

You should be already familiar with India's second largest smartphone manufacturer Micromax mobiles, recently anoounced and launched a new sub-brand called YU in partnership with Cyanogen Inc. and the first phone from YU line is the so named Yureka, which was recently launched exclusively on Amazon India.




For those reading this section , mind yourself that you are reading about an under 150$ (9000 INR) rupees phone, Micromax Yureka, running Cyanogen OS 11. It is also one of the cheapest dual-SIM 4G Android smartphones available in India right now and at the same time boasting some impressive specifications. With a low price tag, good specifications, and Cyanogen taken care of the software part,  the whole thing seems too good.The YU line is a lineup of smartphones with which Micromax intends to fire up the competetion with chinese manufacturers like, Xiaomi, ONE PLUS, Lenovo, Asus and more. Let's find out how does the Yureka  fare in all the prospects.

THE PACKAGE


The Yureka comes in a simple cardboard box that is made out of recycled paper as part of the go green initiative. Inside the box comes the phone, battery, charger, USB cable, headset, and usual paper work N manual.





Build Quality and Design

ON The front the Yureka is covered with large 5.5-inch display

giving the phone a larger than usual footprint  meaning that one handed usage is very difficult on day to day affairs unless you have fairly big hand than average.Beneath the display lies the usual three hardware capacitive keys, showing a white circle in the middle which also stays up even the when the backlighting is off, with a back key on the right and the options key on the left. You can switch to on-screen mode buttons as well through the settings, which gives you a multitasking button replacing the rather  old-fashioned and less useful menu button on the left. 




 Going through the sides, left the side of the phone holds the the volume buttons , the microUSB & microphone on the bottom , the power button on the right,while keeping the headphone jack on the top.














The 13 megapixel  primary camera lies near the top left on the back garnished with a single LED flash and the secondary microphone nearby accompanying the loudspeaker near the bottom back of the phone.



The loudspeaker quality on the Yureka is terrible with the quality  so bad  that its barely audible and when kept on a surface the speaker goes almost completely quiet. The designer of the phone didn't even bother  to test the speaker out before shipping it.




After the back cover is removed  what you will find is  one  2,500mAh replaceable battery, two SIM card slots, and the microSD card slot.

The design of the Yureka is quite simple and ordinary, with nothing spectacular . The build quality also didn't manage to impress. The back cover creaks a lot around the sides , as a result the phone just feels cheaply made. You can even compare the brand's owned  Canvas A1 or the Motorola  Moto E and find out that those are much significantly better built devices than the yueka being even much cheaper than the Yureka.

Display





The  5.5-inch display comes with  1280×720 pixels and  IPS LCD. The display quality is quite good considering the price range, the disply is sharp enough despite the relatively low pixel density and the colors coming out dont lack in vibrancy, with good viewing angles and outdoor legibility. The calibration is a bit off, resulting in overly cold color temperature and slightly oversaturated colors but nothing to complaint about below the 150$ price mark.


Hardware and Software


The Specs sheet of the Yureka starts with the 64-bit Qualcomm Snapdragon 615 SoC and also is one of the few phones to run on the new chipset ,Qualcomm's first octa-core processor, with eight Cortex-A53 cores, four  clocked at 1.7GHz and the rest four at 1.0GHz . The GPU is an Adreno 405. The Yureka also comes with 2GB of RAM, also a rarity for phones in the price range, and 16GB internal memory with microSD card expansion.

As far as the performance goes, the Yureka does good enough playing high end games and for day to day usage. The benchmark scores are also good and roughly between those of Snapdragon 400 and 800 as depicting the real life performance. Launching apps, multitasking and scrolling performance also turns out to be good as expected.


Verdict


  
 

So this is it, The Yureka is a very good phone in terms of the hardware and software part even beating most of the phones upto the 300$ mark , as far as the build quality , camera and audio part goes , the phone performs pretty average. If you are seeking options in the same price range, The xiaomi redmi note 4g , asus zenfone 5, Lenovo A7000 are worth a look still The former being the better of the bunch.
If  you  want to buy one Micromax yureka, you can only get it exclusively from amazon.in except for black marketers at 9000 rs.